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  • Writer's pictureSavannah Becerril

Fall In Love With Your Event Plans

Yes, you read that right! It’s time to fall in love with every detail of your 2023 event plans.

More often than not, business owners tend to feel a lot of stress and anxiety over the thought of planning and investing in an event. This is especially true if you’re unsure of whether the event will benefit your business or particular goal.

These feelings are completely understandable. After all, you’re marching into the unknown, throwing valuable company dollars toward an experience. Overall, you hope your audience will be satisfied and associate your brand with a positive experience. Oh, the pressure!

The Time Is Right To Start Hosting!

Rest assured our savvy friends, here are 4 recent statistics to build optimism for your next event journey.

✨ People Of All Ages Are Eager To Attend Events

According to Eventbrite’s 2023 Trends Report, attendees of all ages are secure in their decision to attend events in 2023. This includes:

  • 42% of Boomers

  • 52% of Gen X

  • 61% of Millennials

  • 63% of Gen Z

✨ A Majority Of Attendees Enjoy Events

The same Eventbrite report states that 65% of U.S. respondents claimed they felt joy after attending an event. This is a big deal as it confirms that a majority of people are responding positively to events and this positions your next experiential event for success!

✨ Events Have Shifted…For The Better!

Events are no longer seen as a revenue source. Instead, they are being utilized as a strategic marketing tool. What does this mean for your company?

  • Events are now an investment that will multiply in a return beyond the day-of, if successfully executed.

  • Events are not just lead-generating tools. With the right strategy, your event will span the entire buyer’s journey!

To learn more about how events can effectively influence the full buyer’s journey, contact us today!

✨ Events Are A Must-Have For A Successful Marketing Strategy

According to a Bizzabo study, 72% of organizers agree or strongly agree that in-person events are a crucial part of their company’s overall marketing strategy.

Move Forward In 2023 With Experiential Events

We hope these stats give you an optimistic breath of fresh air as you begin to plan your 2023 events. Remember, you don’t have to go at it alone…Instead, hire Go Savvy! We love when our clients take a sigh of relief when passing the event planning torch to us so they can focus on their main role within their company. In fact, our clients are generally far more invested in their events and look forward to even more future events when they hire Go Savvy because…

💡 We Provide A Fresh & Unique Perspective

At Go Savvy, we are bursting with ideas! Lucky for our clients, we love to share. This generates exciting round table discussions on what’s to come for your company-engaging experiences.

💸 We Help Our Clients Save Money

Yup! Our most recent brag-worthy savings reduced a venue cost by $11,000!

While this is not always possible, we do our best to work within your budget that we help you set from the very beginning.

🎉 Our Clients Are Able To Focus On Their Exciting Upcoming Events

We cross the T’s and dot the I’s because our job is to make event planning less stressful and more enjoyable for our clients. A few ways we do this include:

  • Providing registration reports

  • Taking care of consumer engagement (If you hire us to promote)

  • Strategizing ideas on how hosts will interact with their audience

  • Setting expectations for ambience, theme, decor, etc.

By the time the day-of hits, our clients are super excited to see the final result and immerse themselves into their event. See, you really can fall in love with your event plans.

💞 Here’s to a happy Valentine’s Day!

Your forward-thinking event planner,

Go Savvy


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